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Data-driven Retail

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This talk covers how the Hut Group utilises its data as a competitive advantage. At THG , data is the lifeblood of our retail activities and drives most aspects of the business, whether online or offline: product recommendations, search, pricing, personalisation, web analytics and monitoring, merchandising and stocking decisions and ultimately also logistics & warehousing.

This talk is part of the Computer Laboratory Tech Talks series.

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