Behaviour and Energy Use

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• Irina Shaorshadze, Margaret Thorley, Dr Rosie Robison, Aaron Gillich
• Thursday 14 June 2012, 12:00-14:30
• CRASSH, 7 West Road, Cambridge, CB3 9DP.

If you have a question about this talk, please contact Aaron Gillich.

Speakers:

Speaker #1: Irina Shaorshadze (PhD Candidate, University of Cambridge)

Title: The role of behavioural economics in energy and climate policy

Speaker #2: Margaret Thorley (PhD Candidate, University of Cambridge)

Title: Diffusing pro-environmental innovations: The role of letting agents in promoting energy efficiency and building retrofits in the private residential rental sector in England

Speaker #3: Dr Rosie Robison (Research Fellow, Global Sustainability Institute, Anglia Ruskin University)

Title: UK consumer engagement with home energy issues

Abstract: In this short talk I will discuss a couple of my current research projects involving tenants living in social housing in the East of England. What are current attitudes toward home energy reduction, how informed are we as energy consumers, and how well equipped are we to put any knowledge we have into practice? I will pose some questions for open discussion around consumer empowerment, and consideration of fuel poverty issues.

Speaker #4: Aaron Gillich (PhD Candidate, University of Cambridge)

Title: The Impacts of Social Norms on Energy Use in Student Accommodation – Churchill College Case Study

Abstract: This brief talk summarises a case study in which students at Churchill College were given differing types of feedback on their energy use throughout Lent Term 2012. While social norms can enhance the persuasive power of messaging, the frequency of feedback was a more consistent indicator of energy reduction. The study suggests cost effective savings are achievable through behavioural change, but that the most effective method of engaging occupants is not straightforward.

This talk is part of the Sustainability in the Built Environment (GreenBRIDGE) series.

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