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Fighting to apply ergonomics to automotive design

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If you have a question about this talk, please contact Sam Waller.

Objective: The objective of the seminar is to learn from Mike’s experience in trying to get basic ergonomic principles applied within the design process of a large organisation. The talk will be relevant for inclusive design, healthcare and design practice groups

Abstract: What to learn about automobile ergonomics? Ever wondered what it is like working inside a big company, rather than consulting for one? Want to learn about what actually makes change, what works and doesn’t work with communicating and persuading designers and engineers? Want to get a glimpse of the internal company politics that can baffle and confuse outsiders? Want to go to a presentation where developing theory isn’t on the agenda? Wondering whether this list of questions will ever end? Come to this presentation and you might just be surprised…

This talk is part of the Engineering Design Centre series.

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