Market Segmentation Through Information

Add to your list(s) Download to your calendar using vCal

• Matt Elliot (Cambridge Economics)
• Thursday 09 February 2023, 13:00-14:00
• Hotel du Vin Cambridge, Lombard Room .

If you have a question about this talk, please contact Daniel Simmons.

An information designer has information about consumers’ preferences over products sold by oligopolists and chooses what information to reveal to firms who, then, compete on price by making personalized offers. We study the market out- comes the designer can achieve. The information designer is a metaphor for an internet platform which uses data on consumers to target advertisements that include discounts and promotions. Our analysis demonstrates the power that users’ data can endow internet platforms with, and speaks directly to current regulatory debates.

Full paper: https://www.dropbox.com/s/caynmagy8bj54co/Segmentation%20Manuscript.pdf?dl=0

This talk is part of the CERF and CF Events series.

This talk is included in these lists:

• All Talks (aka the CURE list)
• CERF and CF Events
• Cambridge Finance Workshop Series
• Cambridge Judge Business School
• Hotel du Vin Cambridge, Lombard Room
• Interested Talks

Note that ex-directory lists are not shown.