How To Build A Better Research Design through Stakeholder Engagement

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• Rick Harris, Customer Faithful – a research-led consultancy
• Wednesday 07 November 2018, 11:00-12:00
• Sir Arthur Marshall Room, Engineering Design Centre, CUED.

If you have a question about this talk, please contact Mari Huhtala.

Abstract: This talk is aimed at supporting anyone seeking to design or conduct qualitative research studies that are customer, user or patient-centric. It will present a step-by-step guide to framing objectives that are truly user-centric, as well as demonstrating how to choose and engage stakeholders effectively, and the benefits that result from this. The talk will focus on healthcare research studies, and will draw upon case-studies and visualisations from this sector. However, the approach can be applied to other industry sectors. The talk will also highlight the value of presenting research findings in a more visual and dynamic way than in traditional academia – attendees are advised to bring an open mind!!

About The Speaker: Rick Harris is the Founder of Customer Faithful – a research-led consultancy, specialising in patient experience, customer experience and employee engagement. He has also served on the Advisory Panel for The Chartered Institute of Marketing (CIM), and as a mentor for the entrepreneurial programmes 50th Generation and Ricoh Ignite. Rick is a Public Governor for the Cambridge & Peterborough NHS Foundation Trust.

This talk is part of the Engineering Design Centre Seminars series.

This talk is included in these lists:

• Engineering - Mechanics, Materials and Design (Div C) - talks and events
• Engineering Design Centre Seminars
• Sir Arthur Marshall Room, Engineering Design Centre, CUED

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