University of Cambridge > Talks.cam > Pembroke College Corporate Partnership Talks > Pembroke BT Annual Lecture: "Unleashing the Power of Creativity"

Pembroke BT Annual Lecture: "Unleashing the Power of Creativity"

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If you have a question about this talk, please contact Jane Moorman.

How can industry harness the power of invention?

The UK has a great history of invention but generally it has not been good at applying this creativity in business. This lecture examines the problem and provides some insights into how BT, the largest investor in Information and Communications Technology research in the UK, is tackling the problem.

This talk is part of the Pembroke College Corporate Partnership Talks series.

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