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Prof. David Spiegelhalter, Winton Professor of the Public Understanding of Risk, Statistical Laboratory, Centre for Mathematical Sciences
Thursday 22 October 2009, 13:00-14:00
"Representations of Risk and Uncertainty"- Understanding Risk: Lunchtime Seminar Series
- đ¤ Speaker: Prof. David Spiegelhalter, Winton Professor of the Public Understanding of Risk, Statistical Laboratory, Centre for Mathematical Sciences
- đ Date & Time: Thursday 22 October 2009, 13:00 - 14:00
- đ Venue: Judge Business School, Trumpington Street, Room W2.01
Abstract
From gambling to statins, from swine flu to climate change, risks are analysed and uncertainties need to be communicated. Even if we are confident about the science and the risk assessments, the choice of framing, language and image can strongly influence the message. If there are deeper uncertainties then the problem is magnified and the balance of confidence and caution is delicate. In this talk I shall look at a range of attempts made to communicate different ‘levels’ of uncertainty in health and environmental risks, including some of our own work on animated visualisations.
Series This talk is part of the Cambridge Centre for Risk Studies series.
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- Judge Business School, Trumpington Street, Room W2.01
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